Branding for a unique work tools store that integrates the ideology of boutique streetwear - hypebeast culture. A store for people who prioritize product quality, design, and street culture. The products are of the highest level and therefore receive equal treatment - resulting in limited quantity. The visual language of the brand draws inspiration from street culture, encompassing elements of street art, graffiti and boutique streetwear aesthetics.
Posters
Creating a visual language for the brand, influenced by graffiti and boutique street fashion - developing 2 logos: one for the store and one for the brand, where each logo symbolizes and emphasizes a different element, and together they form a complete whole.
Product Packaging
A color palette based on black and white, with color introduced through holographic stickers that symbolize product packaging and create emphasis for the products.One of the key visual statements of the brand is the limited edition quantity - expressed through typography and/or visual censorship (referencing inventory scarcity/unavailability).
Web designÂ
Conceptual Brand Visuals
Social Media Branding
